Yesterday we announced O2C’s €1.3 million financing round. Ezaro Media has participated and taken an active role in this high potential investment.
I paste the most relevant bits of the press release below:
- O2C is an online bookings and reservations platform focused on the tourism and leisure sectors that provides free technology to market operators to increase their competitiveness
- O2C’s technology reduces intermediation and brokerage costs by more than 50% for online internet sales of hotel accommodation and restaurant bookings
Madrid 26th April 2011.- O2C, the online low cost bookings platform for the tourism and leisure sectors has raised financing of 1.336.280 Euro. The investors participating in this round of financing include Caixa Capital Risc, Finaves IV, Ezaro Media, René de Jong Inversiones, Diego Fernández and CDTI.
The entry of new investors in O2C will support the company’s continued development in Spain and Europe. The company, currently in its initial stage of expansion in the hotel sector, expects to achieve 11 million euro in sales by 2013.
“The investment denotes the confidence in the project that was conceived with the clear goal of revolutionizing the standards in online booking for all types of services”, comments Iván Pérez Valderrama, founder of O2C.
In line with the investors’ strategy, the operation has been carried out to accelerate the growth of companies that, like O2C, are characterized by a high level of innovation and the capacity to generate a positive impact on society. O2C represents a unique opportunity for technological development and online distribution. Through the technology provided free of cost by O2C, hotels and other companies susceptible of commercializing their products or services online, can increase their competitiveness by selling on a real time basis and reducing their intermediation and sales commissions by over 50%.